TOJI Sake Kasu Bath Powders Now Available at WH DAFT about DRAFT, a New Concept Store in Minami-Aoyama
TOJI, the wellness brand of TOJI, Inc. (headquarters: Setagaya, Tokyo; CEO: Natsuki Matsuda), has begun selling its Sake Kasu Bath Powders at WH DAFT about DRAFT, a new concept store that opened in Minami-Aoyama, Tokyo, on August 29, 2026. The store carries TOJI's three signature bath powders: HAKU, MORI and DAIDAI.
TOJI focuses on sake kasu, valued in Japan for centuries as part of its wisdom of beauty and health, and brings it into modern life through Sake Kasu Bath Powders. Using natural ingredients such as sake kasu and sea salt, TOJI offers a new kind of self-care that turns bath time at home into a moment to care for both mind and skin.
WH DAFT about DRAFT, TOJI's newest retailer, is the new concept store of DAFT about DRAFT, the product brand created by architect and designer Taiki Yamashita. Opened near Kotto-dori in Minami-Aoyama, a neighborhood of museums, fashion boutiques and cafés, it offers furniture, fragrances, tableware, art and other products for enjoying life freely.
Visitors can now find TOJI's bath powders at this new lifestyle destination in Minami-Aoyama, whether for daily self-care, as a gift for someone special, or as a small treat for themselves.
Sake Kasu from Sake Brewing, for Your Daily Bath
Sake kasu, created in the process of brewing sake, is a fermented ingredient that has long been part of Japanese food and daily life. Wanting to share this inherited wisdom in a way that fits modern life, TOJI develops its products around sake kasu as the brand's core ingredient. The bath powders now sold at WH DAFT about DRAFT are bath cosmetics that combine sake kasu from long-established breweries, including the kasu of Masumi sake from Miyasaka Brewing in Suwa, Nagano, with sea salt and jojoba oil. Making the most of the natural scent of sake kasu and its naturally derived moisturizing ingredients, they invite you to soak slowly and care for your mind and skin. TOJI hopes your bath at home can become a time for self-care, to face yourself and unwind in the middle of a busy day. Through sake kasu, TOJI connects Japan's fermentation culture to modern wellness.
A New Way to Enjoy Bath Time, at a New Spot in Minami-Aoyama
WH DAFT about DRAFT is a new concept store that opens to the public a space originally planned as a warehouse, until DAFT about DRAFT's new flagship store opens in 2028. It opened on Saturday, August 29, 2026, near Kotto-dori in Minami-Aoyama, Tokyo, a street lined with museums, fashion boutiques and cafés.
The concept is "a warehouse in your head." The space was designed by Taiki Yamashita, the architect and designer behind the brand. A giraffe sculpture bearing the logo stands inside the store, and more than 100 containers line the walls. Like searching a warehouse for your favorites, it is a place to enjoy chance encounters with distinctive items.
DAFT about DRAFT's philosophy of enjoying a freer life that is more your own meets TOJI's work of finding new value in traditional Japanese ingredients for modern lifestyles. From this space in Minami-Aoyama where the two brands come together, TOJI proposes new ways to enjoy self-care and bath time with sake kasu.
For Everyday Self-Care and Easy Gifting
TOJI's Sake Kasu Bath Powders come in several formats, such as a single-packet envelope and a 4-packet box, so you can choose the right one for the occasion. They are perfect for daily self-care and for gifts of all kinds, from birthdays and seasonal presents to thank-you gifts and small presents when visiting.
The packaging also reflects Japanese materials and a Japanese sense of beauty, aiming to be something people are happy to receive, and a way to give someone special a little time of their own.
Enjoy your bath and beauty time with TOJI's Sake Kasu Bath Powders.
Store Information
Store: WH DAFT about DRAFT
Address: 1F and 2F, 6-3-15 Minami-Aoyama, Minato-ku, Tokyo
Access: 8-minute walk from Exit A5 of Omotesando Station (Tokyo Metro Ginza, Chiyoda and Hanzomon lines)
Hours: 11:00 am to 7:00 pm
Closed: Wednesdays
Website: daft-about-draft.com
Products Available
Sake Kasu Bath Powder HAKU
The naturally sweet, gentle scent of sake kasu itself. A simple formula of fine sake kasu, natural salt and jojoba oil only.
Envelope (1 packet): ¥990 including tax
Gift box (4 packets): ¥3,850 including tax
Sake Kasu Bath Powder MORI
A bath powder with a soft scent of moist woods and fresh citrus, fragranced with 100% natural essential oils.
Envelope (1 packet): ¥990 including tax
Gift box (4 packets): ¥3,850 including tax
Sake Kasu Bath Powder DAIDAI
A bath powder with the scent of juicy citrus and flowers, fragranced with 100% natural essential oils.
Envelope (1 packet): ¥990 including tax
Gift box (4 packets): ¥3,850 including tax
Prices are for purchases in Japan.
About TOJI (toji-japan.com)
TOJI is a wellness brand that brings the timeless Japanese wisdom of beauty and health to you in new forms, for true beauty and a richer life. It was launched in 2024 by three women based in Tokyo, San Francisco and Perth. Since then, TOJI has focused on sake kasu and developed products that make the most of its potential. In carefully harmonizing sake kasu with selected ingredients, TOJI values its connections with every person and region involved. Through collaborations with local ryokan and sake breweries, TOJI also supports global marketing and works to raise the appeal of regions across Japan.
- TOJI Official Online Store: toji-japan.com
- Stores carrying TOJI: toji-japan.com/pages/stores
Press and Business Inquiries
In addition to press and media inquiries, TOJI welcomes discussions about collaborations with sake breweries and producers, and about selling or introducing its products at ryokan, hotels and retail stores. Media and businesses interested in these products or TOJI's work are welcome to contact us.
TOJI, Inc.
Email: info@toji-japan.com